In a saturated digital world dominated by aspirational twenty-somethings and curated perfection, Lori Altermann is forging a path that’s authentic, relatable—and undeniably magnetic. With over 135,000 loyal TikTok followers and a fast-growing podcast, The Lori Altermann Show, she’s redefining what it means to be an influencer in the beauty, fashion, and lifestyle space for women over 50.
Altermann is not simply existing in the influencer ecosystem—she’s thriving, and on her own terms. A mother of two, cancer survivor, and sharp-witted commentator with a gift for humour and candour, she’s part of a growing wave of women who are showing that midlife is not a sunset—it’s a spotlight.
A Digital Career Rooted in Purpose
“I was inspired to share my voice online to bring laughter and balance to individuals who desperately need both,” Altermann recounts. “I felt strongly that if I were authentic and solved problems, a loyal following would naturally occur.”
Her formula has worked. From skincare favourites to fashion finds, Lori’s recommendations are trusted because they come with unfiltered honesty, real-life context, and zero performance. Every product she endorses is something she personally uses and believes in, reinforcing a core value she holds dear: never mislead your audience, especially when they’re investing their time and money based on your word.
Ageing with Humour and Grit
For Lori, confidence isn’t a marketing tool—it’s a mindset forged through real-life trials. After undergoing a mastectomy and choosing not to pursue reconstruction, she was forced to rediscover self-love in a radically new way.
“I had to learn all over again how to love my body,” she says. “Although it was challenging, I’ve become an expert on what clothing looks best on me.” She admits that fashion didn’t come naturally, so she enlisted the help of style professionals—proof that knowing your strengths (and when to outsource) is a power move at any age.
Her humour—dry, quick, and wonderfully cheeky—isn’t just entertainment. It’s resilience. “People, especially women, take themselves, their life circumstances, and the world way too seriously. Humour has gotten me through the darkest times in my life,” she explains.
Beyond the Scroll: A Podcast That Feels Like a Catch-Up with a Mate
Lori’s reach goes well beyond TikTok. Her podcast is where she digs deeper, blending her signature comedic flair with thoughtful insight into modern life. Each episode feels like a laid-back coffee (or tequila) catch-up with an old friend, one who happens to have impeccable taste and strong opinions about pop culture.
Whether she’s sharing a skincare hack, dissecting the latest Bravo drama, or raving about the elegance of a good pinky ring, Lori’s tone remains rooted in authenticity. She’s unapologetically herself—flaws, laughter, opinions, and all.
Redefining Style and Substance
A jewellery aficionado, Lori’s aesthetic leans towards timeless simplicity. “I don’t love labels or wearing a lot at once,” she says. “Every woman, even if it’s lab-grown, should have diamond studs, a beautiful watch, gold hoops, and a great pinky ring.”
She also thinks outside the box when it comes to accessorising, like using bracelets as scarf holders—because why not?
Her content bridges style and substance. With a knack for demystifying trends, she simplifies the beauty and fashion world for women who have long felt overlooked by it.
What’s Next: From TikTok to Television?
Lori’s aspirations are as bold as her humour. She dreams of hosting on QVC, reviving Fashion Police, working in the Bravo universe, and even landing a role on a sitcom.
“I hope to be a panel moderator at BravoCon 2025 in Vegas,” she says. “My ultimate dream would be to be on a sitcom.”
If her track record is any indication, she’s well on her way. Lori Altermann isn’t chasing relevance—she’s redefining it, proving that influence isn’t about age, aesthetics, or algorithms. It’s about authenticity, connection, and purpose.
And she’s just getting started.
